can I interest you in some

can I interest you in some

CONFIDENCE?

GROWTH?

CREATIVITY?

COLLABORATION?

CONFIDENCE?

CONFIDENCE?

GROWTH?

CREATIVITY?

COLLABORATION?

CONFIDENCE?

  • BRAND DESIGN

BRAND DESIGN

Your brand is the engine of your business – it's what connects you to your audience, draws new people in, and stays in their memory long after they've scrolled past. I build brand identities rooted in strategy and designed to shine a light on the ‘why’ behind your business. From nailing your core mission to delivering a visual identity you're genuinely proud of, we'll work together to make sure every part of your brand is impossible to ignore.

BRAND STRATEGY

VISUAL IDENTITY

LOGO DESIGN

BRAND GUIDELINES

PACKAGING

BRAND ICONS

MARKETING MATERIALS

SOCIAL MEDIA TEMPLATES

  • MERCH DESIGN

MERCH DESIGN

There’s a special kind of fizzy excitement that happens when seeing your brand out in the wild. Merch is the ultimate way to build a sense of belonging and give your community a physical piece of the story you've built together. Whether it's a limited drop or a permanent collection, we'll work together to translate your brand identity into something your audience genuinely wants to wear – and be seen in.

DESIGN CONCEPTS

ILLUSTRATED GRAPHICS

T-SHIRTS

TOTE BAGS

LIFESTYLE GOODS

APPAREL

MOCKUPS

PRINT-READY ARTWORK

DESIGN GUIDELINES

FAQs

What does your brand design process look like?

Every project follows my signature BUILD process – a 5-step framework that takes you from initial discovery and research through to design, refinement, and final delivery. It's designed to eliminate guesswork, keep things moving, and make sure your brand looks incredible and actually means something.

Do you do just logo design?

I’ll hold your hand while I say this, but no – a logo without a support crew is like a flat white with no coffee. Your brand deserves more than hot milk. At minimum, every project includes a full logo suite, a custom colour palette, typography choices, and the creative research to back it all up. The goal is to hand you a complete brand kit you're genuinely excited to use, not just a single file and a wave goodbye.

What is “Brand Strategy”?

Strategy sounds scary, but it's really just the 'why' behind your brand (and it's actually my favourite part!). Before we design a single visual, we'll define your mission, your audience, and what genuinely sets you apart. Think of it as the blueprint that shows your brand as the answer to your customers' problems, rather than just looking good on a mood board.

How long does a typical project take?

Every project is different, but as a rough guide: - Merch Design: 1–2 weeks - Branding Projects: 4–8 weeks Once we've had a proper chat about your goals and vision, I'll put together a specific timeline so we both know exactly what to expect.

What are your payment terms?

A 50% deposit is required to secure your slot, with the remaining 50% due when we wrap up. Simple as that!

Do you work with specific industries / do you have a “niche”?

Rather than a specific industry, my ‘niche’ is ambitious people who understand that great design is an investment, not just an expense. If you're passionate about your business and ready to build something bold, I'm ready to collaborate with you.

Can you help with the actual printing & production of the merch?

While the physical production side isn't something I handle, I make sure your designs are perfectly prepped and ready to go. I'll supply all the technical files and specs your printer will need – and if you're not sure where to start, I'm happy to share a list of tried-and-tested suppliers to help bring your merch to life.

What does your brand design process look like?

Every project follows my signature BUILD process – a 5-step framework that takes you from initial discovery and research through to design, refinement, and final delivery. It's designed to eliminate guesswork, keep things moving, and make sure your brand looks incredible and actually means something.

Do you do just logo design?

I’ll hold your hand while I say this, but no – a logo without a support crew is like a flat white with no coffee. Your brand deserves more than hot milk. At minimum, every project includes a full logo suite, a custom colour palette, typography choices, and the creative research to back it all up. The goal is to hand you a complete brand kit you're genuinely excited to use, not just a single file and a wave goodbye.

What is “Brand Strategy”?

Strategy sounds scary, but it's really just the 'why' behind your brand (and it's actually my favourite part!). Before we design a single visual, we'll define your mission, your audience, and what genuinely sets you apart. Think of it as the blueprint that shows your brand as the answer to your customers' problems, rather than just looking good on a mood board.

How long does a typical project take?

Every project is different, but as a rough guide: - Merch Design: 1–2 weeks - Branding Projects: 4–8 weeks Once we've had a proper chat about your goals and vision, I'll put together a specific timeline so we both know exactly what to expect.

What are your payment terms?

A 50% deposit is required to secure your slot, with the remaining 50% due when we wrap up. Simple as that!

Do you work with specific industries / do you have a “niche”?

Rather than a specific industry, my ‘niche’ is ambitious people who understand that great design is an investment, not just an expense. If you're passionate about your business and ready to build something bold, I'm ready to collaborate with you.

Can you help with the actual printing & production of the merch?

While the physical production side isn't something I handle, I make sure your designs are perfectly prepped and ready to go. I'll supply all the technical files and specs your printer will need – and if you're not sure where to start, I'm happy to share a list of tried-and-tested suppliers to help bring your merch to life.

© 2026 Lily Thomas. All rights reserved.

© 2026 Lily Thomas.

All rights reserved.

© 2026 Lily Thomas. All rights reserved.